As much as we love a decadent whip of 24-karat, rose quartz–spiked spring-water dew, we'd almost argue that you shouldn't spend your hard-earned dollars on two ounces of such an elixir. You certainly don't need to do so to have healthy, glowing skin (End rant.) What's more, most drugstore brands and moisturizers are taking nods from the aforementioned highly coveted formulas and utilizing the exact same ingredients and technologies in their own way-more-affordable versions.
Despite their buzzy allure and admittedly impressive ingredient lists, expensive moisturizers aren't necessarily doing things for your face that affordable drugstore blends can't. To prove our point, we selected seven of the most iconic, well-loved moisturizers in the business and searched the depths of our favorite drugstores for like-minded compromises. Ahead, we've matched seven of the best holy-grail moisturizers with seven equally lovable drugstore options. Keep scrolling! Neither your complexion nor your credit card will be sorry.